Creative lead

Job Type: Full Time
Job Location: Ahmedabad

We believe great brands are built through clarity, thoughtful communication, strong design, and consistent experiences. We are looking for a Creative lead who will strengthen this foundation by leading our unified creative function — guiding content and design teams toward excellence with a focus on craft, clarity, and impact.
This role is both strategic and hands-on. It requires a leader who can shape narratives, elevate visual direction, mentor talent, and ensure that every creative output — internal or client-facing — reflects thoughtful strategy and high quality.

Key Responsibilities

Creative & Brand Direction

  • Define and evolve brand voice, visual language, and creative frameworks across platforms
  • Translate business goals and content strategies into strong creative direction and design systems
  • Ensure creative execution aligns with brand positioning, audience insights, and experience standards

Content + Design Collaboration

  • Partner with content and design teams to build cohesive storytelling
  • Guide UI/UX direction for websites, campaigns, product visuals, and brand systems
  • Lead creative concepts from ideation to execution, ensuring alignment between narrative and design

Team Leadership & Mentorship

  • Lead a multidisciplinary team of content writers, UI/UX designers, and visual designers
  • Conduct structured feedback and reviews to strengthen creative quality and communication
  • Build frameworks, templates, and systems that support quality at scale
  • Mentor designers and content talent, including supporting team members with limited English fluency

Cross-Functional Collaboration

  • Work closely with SEO, development, marketing, and leadership teams
  • Coordinate with project teams on timelines, resourcing, and creative workflows
  • Participate in client-facing creative presentations when required

Quality Standards & Delivery

  • Review deliverables for clarity, usability, design consistency, and brand alignment
  • Maintain high creative standards while managing timelines and iterations
  • Use performance insights and audience feedback to refine creative direction

Desired Skills

  • 7+ years of experience in design/creative roles; 4+ years in a leadership position
  • Strong understanding of digital storytelling, UX, and visual communication
  • Expertise in Figma and Adobe Creative Suite
  • Proven leadership experience in creative teams
  • Clear communication and structured review approach
  • Experience in agency/global/B2B environments (US market preferred)
  • Ability to balance strategy and hands-on creative direction
  • Proficiency with AI creative tools (e.g., ChatGPT, Midjourney/Firefly/DALL·E, Figma AI/Canva AI)

Nice to Have

  • Experience working closely with development teams and hand-off processes
  • Familiarity with WordPress/Webflow/Elementor and basic HTML/CSS
  • Experience building brand systems, design libraries, and SOPs
  • Prior experience in SaaS, technology, or marketing agency environments

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