Email Campaign
Management.

Emails that get opened.
Full-service campaign management — strategy, copywriting, design, development, and deployment. — Tested across every email client and measured against real KPIs.
We handle everything from list segmentation and automation flows to single-send campaigns across Mailchimp, Klaviyo, HubSpot, and more. No templates. No guesswork. Emails built for your audience that drive opens, clicks, and conversions.
Why Most Campaigns Underperform

Four Reasons Your Emails Are Not Working.

Template Fatigue

The same layout, the same stock images, the same structure every month. Subscribers stop opening because they already know what is inside before they open it.

Content Without Strategy

Emails go out on a schedule but without purpose. No segmentation, no personalization, no connection between what gets sent and what gets measured.

Design That Breaks

Emails that look great in the design tool but break in Outlook, clip in Gmail, or render blank on mobile. Testing across clients takes time that most teams skip.

No Performance Loop

Campaigns get sent and forgotten. Nobody analyzes what worked, adjusts subject lines, optimizes send times, or improves based on data.

What Most People Get Wrong

Treating Every Subscriber the Same

The biggest email marketing mistake is treating every subscriber the same. A new subscriber who signed up yesterday and a customer who has purchased 5 times in the past year should not receive the same email. Segmentation — by behavior, purchase history, engagement level, and lifecycle stage — is the difference between an email program that generates revenue and one that generates unsubscribes.

Full-Service Email

Content. Design. Execution.

  1. 01

    Content

    Strategy, audience segmentation, subject line development, body copy, calls to action. Every word is intentional.

    • Campaign strategy
    • Audience segmentation
    • Subject line A/B variants
    • Body copywriting
    • CTA optimization
  2. 02

    Design

    Custom layouts for every campaign type — not templates. Designed for your brand, built to render everywhere.

    • Custom email design
    • Brand-matched layouts
    • Dark mode compatibility
    • Image optimization
    • Mobile-first approach
  3. 03

    Execute

    HTML development, cross-client testing, list management, deployment, and post-send analysis. We handle the entire pipeline.

    • HTML/CSS development
    • Cross-client QA (25+ clients)
    • List hygiene & segmentation
    • Scheduled deployment
    • Performance reporting

What We Build

Every Email Type. Every Purpose.

Onboarding / Welcome Sequences

First-impression emails that set expectations, deliver value, and move new subscribers toward conversion.

Newsletter Campaigns

Regular content-driven emails that keep audiences engaged, drive traffic, and reinforce brand authority.

Promotional Emails

Product launches, sales events, limited offers — designed to convert with urgency and clarity.

Re-engagement Campaigns

Win-back sequences for dormant subscribers using progressive incentives and targeted messaging.

Automated Flows

Triggered sequences based on user behavior — abandoned cart, post-purchase, browse abandonment, milestone celebrations.

Transactional Emails

Order confirmations, shipping notifications, and account updates designed to reinforce brand experience at every touchpoint.

Real-World Result

Ecommerce Brand — 19% to 34% Open Rate, 85% Revenue Increase

An ecommerce brand had a 19% open rate and 1.2% click rate across their email program — all campaigns sent to the full list with no segmentation. We rebuilt the program: segmented the list into 5 behavioral groups (new subscribers, active buyers, lapsed buyers, high-value customers, and browsers), created tailored content for each segment, redesigned templates for mobile-first rendering, and implemented a 5-email welcome sequence. After 3 months: open rate increased to 34%, click rate to 3.8%, and email-attributed revenue increased 85%. The welcome sequence alone generated $12,000 in its first 90 days.

Platforms We Work With

Your Platform. Our Expertise.

Mailchimp

Campaign management, automation, audience segmentation, A/B testing, and reporting.

Klaviyo

Ecommerce-focused automation, behavioral triggers, predictive analytics, and advanced segmentation.

HubSpot

Marketing automation, CRM integration, lead nurturing workflows, and pipeline attribution.

ActiveCampaign

Advanced automation, conditional workflows, lead scoring, and CRM functionality.

Honest Assessment

Is Managed Email Right for Your Business?

Makes Sense When

  • You have an email list but no strategy. If emails go out on a schedule without segmentation, A/B testing, or performance measurement — a managed approach transforms the channel.
  • Open rates and click rates are declining. Declining engagement usually signals template fatigue, poor segmentation, or content that does not match subscriber expectations. All fixable.
  • Your team does not have email design/development capacity. Custom HTML email development, cross-client testing, and dark mode compatibility require specialized skills. We handle the technical production.
  • You want email to be a revenue channel. Strategic email programs with segmentation, automation, and measurement generate measurable revenue — not just awareness.

Probably Not the Right Move When

  • You have fewer than 500 subscribers. At very small list sizes, the investment in professional email management may exceed the return. Simple platform-native tools may be sufficient until the list grows.
  • You do not have a way to grow the list. Email marketing requires a list to market to. If there is no lead capture, no signup mechanism, and no list growth strategy — that needs to be solved first.

Emails That Get Opened, Clicked, and Convert.

Tell us about your email program and goals. We will build the strategy, design the campaigns, and manage the full production pipeline.

We review your current email performance and platform setup before recommending a scope of work.

FAQ.

Both. We handle strategy, copywriting, design, and HTML development. You can also provide copy and we handle design and build only — whatever your workflow needs.

Every email is tested across 25+ email clients and devices using Litmus or Email on Acid before deployment. We fix every rendering issue before it reaches a subscriber.

Both. We support one-off campaign builds as well as ongoing monthly retainers where we manage the entire email program — strategy, content, design, deployment, and reporting.

Yes. We clean lists, set up segments based on behavior and demographics, and configure automation triggers. We also advise on list growth strategy.

Brand guidelines, platform access, audience information, and campaign goals. We handle everything else.